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Traditionally, social media seems to be more of a promotional stage for B2C brands. But as digital marketing continues to evolve, more and more B2B buyers are using social platforms to find partners, build their brand image and expand their markets. Especially in the fashion and lingerie industry, the combination of visual content, trend sensitiv……
In the increasingly competitive environment of the global lingerie industry, it is no longer possible to sustain the long-term development of a brand by relying only on product style or price advantages. Especially for B2B customers, a truly competitive lingerie brand means not only having stable product quality and delivery capability, but also ……
As technology continues to advance, 3D modeling and AI design are gradually penetrating all industries, especially in the field of Customized Lingerie, where these digital tools have brought unprecedented efficiency gains and innovation possibilities. While traditional lingerie design often relies on experience, hand-typing and repeated revisions……
In the lingerie industry, the choice of fabric is crucial. Different fabrics not only affect the wearing comfort and functionality, but also directly determine the design style of the product and the applicable people. This article will start from the common lingerie fabrics, systematically analyze the advantages and disadvantages of each materia……
In a competitive market environment, brands are paying more and more attention to how to control costs and improve profit margins through efficient B2B procurement strategies. Especially in the apparel, lingerie and other industries, every decision in the procurement process will directly affect product pricing and market competitiveness. So, how……
With the increasing diversification of global consumer demand, the traditional lingerie market is gradually developing in a more diversified and segmented direction. In particular, the three categories of transgender lingerie, plus-size lingerie and maternity lingerie, as once a niche market, are rapidly emerging as new blue oceans where many bra……
The global lingerie market is undergoing a profound transformation as consumer demands continue to evolve. From Customized Lingerie to smart technology applications to the prevalence of eco-friendly materials, brands and manufacturers are adapting their strategies to meet these trends.What key factors will drive the lingerie industry in 2025? Thi……
In B2B sourcing, buyers not only need to focus on product quality, but also need to consider a number of key factors, from MOQ to delivery time, to ensure supply chain stability and sourcing efficiency. In particular, lingerie, as intimate apparel, has more stringent requirements on workmanship, materials and lead time. So what are the key points……
In the B2B apparel industry, volume purchasing is an important part of reducing costs and improving supply chain efficiency. Whether it’s a wholesaler, a brand, or a corporate client, there’s a key question when choosing a supply model: should you go for spot products or customized production? Spot sourcing means buying products direc……
